I'm a designer with a bunch of other tricks up my sleeve.
MEET OUR FOUNDER
As a PR major-turned-graphic designer, communications is in my DNA. I've spent the last 14 years helping small businesses and Fortune 1000 companies tell stories impactfully in a range of roles from graphic designer to brand manager to presentation designer to creative director. My career has been defined by never being “one thing.”
I always challenge myself to evolve, add new skills and learn how and why things are done. I quit my corporate gig in 2019 because I thought I'd collected enough skills and it was time to focus on what I loved and help awesome humans shine. But it turns out the learning never stops, and that is a good thing for us both!
organized and on it
I started as a graphic designer in marketing roles and as an independent freelancer, eventually moving into a full-time contracting role at the in-house studio at Creatis where I was exposed to a spectrum of corporate brands and learned to quickly adopt brand guidelines. This is where I discovered my niche as a presentation designer. Where other designers wouldn’t touch PowerPoint with a 10-foot pole, I quickly became our go-to expert.
Visit LinkedIn for all the deets. But I've summed up the highlights that shaped my career for you right here!
THE CORPORATE ARCH
Serving as the in-house presentation guru at Allianz Life, I attended presentation conferences to hone my craft, created our corporate template from scratch, helped train employees on how to use it, and designed everything from sales presentations to executive thought-leadership presentations, including several for our CEOs.
Then, at Deluxe, I was a founding member of the team tasked with changing perceptions of a 100-year-old company. I had the unique opportunity to work on the groundbreaking content marketing campaign, Small Business Revolution, a series showcasing marketing makeovers for small businesses around the country, distributed on Hulu and Prime Video and featuring marketing guru Amanda Brinkman and TV stars Robert Herjavec and Ty Pennington. As the brand director I was instrumental in building the campaign from the ground up: the branding, photography, content and marketing. For the broader company, I served a key role in the enterprise brand strategy and led the company through two different rounds of re-branding efforts during my tenure.
I live in the Southeast suburbs of the Twin Cities of Minnesota with my husband, who owns a boutique recruiting firm with an insurance industry niche called Ramsey Search Group. I have two young boys and love lazy weekend mornings, doing projects
on my home and spending too much time on Instagram. I grew up and attended high school in Lakeville, Minnesota, and graduated from the University of St. Thomas with cum laude honors.
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